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YouTube Is Changing Its Policy on Cursing

The website states that not all profanity will receive the same treatment.

There is less swearing on YouTube. The Google-owned firm stated this week that producers can use their putty mouths a little more freely and still make money from their videos in an upgrade to its guideline on advertiser-friendly material.

Whether you were shouting “crap” or dropping an f-bomb, all curse words were included in the November amendment to YouTube’s profanity policies.

The rules state that your video may be demonetized if any profanity was used “consistently” or during the first seven seconds. (Using profanity in your title cards or thumbnails may result in penalties.)

But, YouTube monetization policy head Conor Kavanagh explained in a video on Tuesday that the firm had heard complaints that the rules were too stringent.

The profanity code led to a stronger approach than we wanted, Kavanagh stated after analyzing his own enforcement data. Now, he said, not all profanity will be dealt with equally.

You won’t be demonetized for using “moderate” vulgarity, such as the phrases “bitch,” “douchebag,” “asshole,” and “crap,” according to Kavanaugh.

The majority of swear words used in prerecorded music or stand-up comedy videos are also acceptable.

Although it might reduce it, including explicit content in your video’s thumbnail or title won’t always prevent it from earning money from advertisements.

Whatever the severity, swear words that appear in a film after the first seven seconds can still generate advertising money, unless they are used “repeatedly throughout the video,” according to Kavanagh.

In the title, thumbnail, or video, it’s acceptable to use mild swear words like “hell” or “damn,” but “fuck” is still frowned upon by advertisers.

This week, demonetization stickers on any YouTube videos will be removed, according to Gizmodo.

According to YouTube, the policy change doesn’t apply to offensive or hostile language, which is still “not suitable for advertising.”